M1 Client Considerations

 Strengths And Weaknesses:

First Idea:

A cooking magazine which will be released weekly it will contain a lot of different recipes for all major mealtimes. The magazine will be produced using local news. The magazine will be based at both a local and national audience. Target age 25 - 65.

Strengths - The strengths of this idea is that the magazine will have a large target audience. The magazine will also have a large scope of places to get the content from the magazine on. This means that I will be able to reach the target release cadence.

Weaknesses - The Magazine also has one major weakness which is that the magazine is rather restricted because of the genre of the magazine (cooking magazine). This means that the amount and the range of the content that I can include has to relate to cooking.

Second Idea:

A music magazine that is based around the genre of Indy-Rock. This magazine will be aimed at teens and young adults that are into all kinds of rock. The magazine will feature interviews as well as reviews of albums and songs.

Strengths - One of the main strengths with this ideas is the fact that i have larger amount of content that I can cover in the magazine. This will mean that the magazine will have a larger amount of content to pick from meaning that I can release issues of the magazine.

Weaknesses - The main weakness with this idea is that the genre of the magazine is targeted at a quite niche audience, this means that the magazine will not appeal to everyone and may not be as successful as wider genre music magazine.

Third Idea:

The third idea that I have is to make a clothing magazine that will contain all different clothing styles. From techwear to casual The magazine will cover a wide range of different styles.Which will increase the scope of the target audience.

Strengths - The main strength of the magazine is that the magazine will cover a large amount of different types of music. This will mean that I can get the most amount of my primary audience to read the magazine. 

Weaknesses - The main disadvantage for the magazine is that the magazine will have to cater for a larger audience, this means that the magazine will have to make sure that each issue will appeal to the whole of the target audience.